Add a tool to your marketing that can leverage your efforts to exponential heights. This book introduces Recognized Expert Status, and the benefits it can bring you. Inside you'll learn about: * Expert Proof Materials and why you need them * Why you need an effective public relations plan * The 5 main RecEx Principles * The 7 action items for kickstarting your RecEx Status * And more!
Marketing Management Concepts and Tools: A Simple Introduction presents the central ideas and methods of marketing management. Discover the marketing basics, management goals, consumer-led marketing, strategic planning, and segmentation, targeting and positioning. Examine market dynamics and competitive strategy, the creation of a brand, consumer behaviour, business to business marketing, and market research. Look at market innovation, services, internet marketing, communications and advertising, distribution, pricing, and the future of marketing.
MEET VICTOR, TOTAL EXPERT IN EVERYTHING
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